The author resource box is the material that you include at the end of every article that you write for submission to web directories. Article marketing extensively relies on this kind of information because the resource box contains details like the author’s name and the link to the website that you want to promote. This leads us to understanding the significance of reference points online: people need a name and a website to refer to for further info, and that is the objective of the author resource box in the first place.

Some authors just write their name, others give a short work history and several other details on their professional achievements, besides one or two links included in the box. This is not the problem here because the detail that requires most attention is the type of links that you may include in this part of the articles.

Anchor text links work best for article marketing purposes because besides the website address they also contain a keyword relevant for your domain. This is a supplementary form of search engine optimization with higher chances to attract good traffic to a certain website. The problem is that many web directories do not accept anchor text links. Before you carry on with the creation of the author resource box, you should find out where you can use anchor text links and where simple URLs.

Always comply with the rules of the directories in order to have your articles approved. If you are not allowed to use anchor text links in the author resource box, you can include them in the content, and you will still get something out of it. These forms of article marketing contribute to an increase in rankings and traffic level.

Before making any attempt at optimizing the author resource box, find out what options you have. Make a test and submit articles with simple URLs in the resource box and others with anchor text links and compare results. The system discussed is also compatible with spin versions of original materials. As for the rest of the author resource box, there are no rules to tell you how to organize it.